Auberge du Soleil — long-term hold / brand overlay
Auberge du Soleil · 50 keys · Luxury
Consideration
Not disclosed
Auberge public brand materials
Wine-country inn inside a brand collection. A brand overlay is not a recorded sale. Price unknown.
Hotels only · No pay-to-rank · Advice first; verified when attested
CBRE Hotels · Practice desk
Investment sales practice
Practice-level node for CBRE’s public hotels platform. Harbor does not invent named producers or unpublished league tables.
Public source · Firm page · Hire process
Deal timeline · 1 graph events
Harbor attaches a desk when a press release or public pattern names the firm — not an unpublished book. Missing prices stay missing. Linked houses open a labeled estimate.
Auberge du Soleil · 50 keys · Luxury
Consideration
Not disclosed
Auberge public brand materials
Wine-country inn inside a brand collection. A brand overlay is not a recorded sale. Price unknown.
Hire · not a brochure
Match the desk to the species of hotel. A trophy and a Hampton do not share a banker. Harbor will not invent a producer, a cell, or a league table. This folio is process help, not a cold list.
I · Source
A desk appears when a press release, 8-K, or firm page names the house. Harbor will not invent a producer to fill a row.
II · Practice desk
CBRE Hotels Americas and HWE Atlanta stand in when Harbor will not publish a private cell. Deal credit still needs a source.
III · Finding
Years with no attached tape stay blank. That is not a void to fill with a league table.
IV · Comps
Segment, keys, region, affiliation. If they cannot say which tapes have public prices, they are selling atmosphere.
V · Conflict
Who else do they represent on this asset or this buyer? Undisclosed dual agency is how you pay twice.
VI · Engagement
Tail, protection list, co-broker, marketing spend, and whether they can be the buyer. A handshake is not a hire.
Deal Frame · Living packet · Open the choose-broker job · Sell-side playbook · Compare two tapes · Morning blotter · Directory hire